We are proud to be the first fully vegan stand at Reading Terminal Market. We’re also the first vegan deli on the east coast, offering sliced vegan cheeses and cold cuts like you would at regular deli. LUHV is a family run business. On any given day you find at least three Lucci’s dish out vegan food across the region. From farmer’s markets to super markets there is a family member spreading the mission of LUHV. Which is that we can all change the world by the way we eat, it just takes one bite of LUHV.